Branding

Your visual identity can make or break your product/service. I can help you tell your story through typography, color, graphics, and imagery — and pull everything together into one beautiful brand bible to serve as your north star. My weapons of choice? Adobe photoshop, Illustrator, and InDesign.

 
 

  • I believe that a logo is more than just a symbol; it's a doorway to your brand's universe. My designs are a fusion of minimalism and meaningfulness, ensuring they leave a lasting imprint in the minds of your customers.

  • Every curve, every serif, every font choice is a stroke of intention, contributing to a seamless blend of your logo and typography.

  • Your brand's visual identity is more than just a logo – it's a symphony of colors that evoke emotions and connect with your audience. I specialize in curating striking color palettes that breathe life into your vision.

 
  • Sunny & Co. Plant House

    Sunny & Co. Plant House

    I created the logo + branding guide for my plant company, Sunny & Co. Plant house as well as stationary, business cards, and labels to help inform our customers of the proper plant care for their new house plant.

  • Good Mask Co.

    Good Mask Co.

    I created an entire brand identity for Good Mask Co. including logo + wordmark, color, typography, mission, and photography guidelines. The goal was to help stop the pandemic through proper mask education and distribution, and to have an elevated yet inviting feel overall.

  • Richelle DeVoe Logo

    Richelle Devoe

    I helped Richelle bring her personal brand to life with a logo/wordmark and brand guidelines specifically inspired by the 70’s. We wanted to bring out her quirky, unique personality.

  • Josh Payne Logo

    Josh Payne

    I worked on an entire brand identity for Josh Payne, who is hoping to ramp up his personal brand after selling StackCommerce. Our team worked with Josh to create a north star and I personally dove deep on a branding mission to develop a logo and system that represents finding yourself again through tough transitions.

  • Rachel B Therapy

    Rachel B. Therapy

    In addition to helping Rachel revamp her website, I reimagined her logo for Rachel B. Therapy in order to demonstrate a cohesive brand to her clients. We wanted Rachel’s practice to be seen as professional, friendly, and inviting.

  • Property Staging & Design Logo

    Property Staging & Design

    I helped Property Staging & Design to modernize their branding as a whole, being sure to utilize the poppy flower that they are so well known for.

  • Unique By Wendi Designs

    Unique By Wendi Designs

    I helped Wendi build her brand from the ground up. We started with logo development and worked to create a design system that was simple yet elegant to help guide the creation of her new interior design website.